Business Process Management Services
The Willow Group has a dedicated Business Process Management (BPM) practice that offers a unique set of services and solutions. We work with our clients to build a multi-faceted BPM strategy that supports comprehensive adoption. Read More
Consulting Services
We are able to make a difference for your business by going past what and how, to understand why. This locks in the right approach to deliver an effective solution that is unique to your situation Read More
Services

Business Process Management Services

The Willow Group has a dedicated Business Process Management (BPM) practice that offers a unique set of services and solutions. We work with our clients to build a multi-faceted BPM strategy that supports comprehensive adoption.

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Training

We believe that the best way to learn is through the application of knowledge in real-world environments. We specialize in creating hands-on learning solutions for our business customers in the areas of agile processes, object-oriented design, and test-driven development.

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Consulting Services

We are able to make a difference for your business by going past what and how, to understand why. This locks in the right approach to deliver an effective solution that is unique to your situation.

Read More

The Willow Group Travel and Leisure Services

 

Travel and Leisure

The Willow Group has a long history of serving the travel and leisure industry, including the airlines, tour operators and travel marketing agencies. Economic pressures and the changing technological landscape are challenging and providing new opportunities for our clients. More than ever, those competing in the travel and leisure industry must do more with less and be smarter than ever in finding the right client at the right time with the right offer. 

 

In addition to traditional project/program management, business analysis, system implementations and process engineering work, The Willow Group is able to provide a closed loop marketing system or components that are missing or obsolete in an existing marketing environment. Our travel and leisure clients can capitalize on these solutions to address these challenges and opportunities including implementing the following solutions:

 

Campaign Management

Our platform will generate and capture communication across all interactive channels and manage campaigns to achieve greater marketing return on investment. For our service we partner with the market leader in interactive Enterprise Marketing Management (iEMM), Entiera.

 

Microsites

Our microsites allow you to drive and control messaging to market segments that increase effectiveness of branding efforts and improve search performance, leveraging ClickWrite, a Loudclick offering.

 

Market Data Analysis & Insight

Our Marketing Services team can help you uncover hidden opportunities to understand who to contact, when to contact them and what to sell customers using profiling tools.

 


E-mail or call us for more information on how we can deliver solutions to support you in these critical areas.

PINPOINT
Great organizations want to deliver value for clients and other stakeholders. Most have many ideas about how to differentiate themselves and enhance their value... Read More

Marketing Services


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Business Process Management


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